Apple’s products are never a low-price bargain, with the sequent launch of iPhones each year you see a glitzy price tagged along the devices to define their premium status in the global market. The debut of the iPhone in the mobile industry in 2007 changed the connotation of a smartphone from a mere block design with a physical keyboard to a miniature touchscreen mobile computer that set Apple apart from other renowned brands.
But that was 13 years ago when people were amazed by an entirely new concept of mobile phone. With the technology advancement and growing competition, the company’s rivals began introducing innovative products with a more sophisticated design, premium features for a slightly less price.
Apple iPhones are no doubt expensive because the company uses its own customized hardware and software that render faster performance compared to Android phones. The smooth synchronization of the iPhone with other Apple devices is another advantage of having an Apple product.
But customers buying behavior is changing with the change in trend (unique design with better ergonomics, bezel-less panel, improved camera). And the change in buying pattern has affected Apple as it witnessed ‘double-digit decline’ in global iPhone sales in Q3, 2019. But the Cupertino tech giant seems to be shifting gears to bring a new iPhone model which will be cheap compared to the other siblings.
The device is Apple’s long-rumored entry-level iPhone SE 2. While countless reports have suggested that the cheap iPhone variant might be named iPhone SE 2 or iPhone 9, fresh report on the line indicate that Apple’s new iPhone could come under the moniker- ‘2020 iPhone SE.’
The original model was launched in 2016. The iPhone SE was packed in an iPhone 5s design and had the camera, processor from iPhone 6. The upgraded variant is expected to receive similar treatment in terms of hardware. Here are the speculated specs, price, and availability details-
2020 iPhone SE: Design, Features [Expected]
As per the recent 9to5Mac report, the upcoming entry-level model is said to be marketed as 2020 iPhone SE. In terms of design, popular analyst Ming-Chi Kuo earlier mentioned that the 2020 iPhone SE will feature a design similar to iPhone 8 which means the device will retain a 4.7-inch display (the thick bezels too) with a home button. The phone is rumored to feature an updated LCP antenna for improved wireless performance.
Unlike the iPhone 11 lineup that has Face ID for biometric authentication, the new iPhone SE will rather have Touch ID support. The device is said to include the A13 Bionic processor which will be paired with 3 GB of RAM. 9to5Mac suggests that the new iPhone SE will have three storage options- 64 GB, 128 GB, and 256 GB. The report further cites that the phone will include Express Card and future CarKey support. The iPhone SE 2 is tipped to have a better battery life compared to the iPhone 8 given it won’t have 3D Touch.
Apple iPhone SE 2 Release Date: Price and Availability [Rumored]
As far as pricing goes, Ming-Chi Kuo reported last fall the new iPhone SE might cost $399 for the standard variant. iPhone 8’s regular variant (64 GB) costs $499. Details regarding the price of the other storage variant have not been revealed yet.
9to5Mac says that Apple will introduce three color options for 2020 iPhone SE that include White, Black, and PRODUCT (Red). As for availability, the tabloid suggests that Apple could reveal the new entry-level iPhone and begin taking orders starting today.
While there’s no sign of the release new iPhone yet, the latest report from 9to5Mac refutes the analyst Jon Prosser’s claim who said that the supposed iPhone 9 would be announced on April 15 and shipment will commence on April 22.
To recall, the 2020 iPhone was slated to release in March but that didn’t see the daylight. But given the recent COVID-19 outbreak that caused the partial shut down the iPhone manufacturing unit in China, the latest release timeline (if at all it’s true) could get postponed.
Nonetheless, Apple’s effort to bring a cheap iPhone is likely aimed to drive sales and seize customers in emerging markets like India and China.